The Microsoft Games Chief has reiterated that Xbox does not expect everyone to register for game Pass, and acknowledged that the subscription model “is not for everyone.”
Speaking to Variety, Phil Spencer discussed Microsoft’s thinking about its subscription offer, and said the company is happy that its audience continues to buy games outside the game pass.
“It’s not for everyone,” he said. “If you play one or two games a year, game Pass probably is not the appropriate business model for you; you should only buy those two games, and that would make a lot of sense,” he said. “But I want you to have the option. So we are still focused on everything in game Pass is also available to buy.”
Spencer continued: “I have always thought about the game‘s pass as another option for someone who wants to play. We have many business models for people who play from free, purchase of games and discount games: the game pass is an option.
“So, when I am looking at the game of the game, I want to make sure that the hours that people are playing continue to increase, that new people see this as a way of finding and building their game library, and we continue to focus on that.”
Although Spencer did not share new membership data, he said that the number of hours that people are playing in Xbox “continue to grow quite substantially,” partly due to the game‘s pass.
“game Pass has been an important part of that, but I do not try to solve the game pass specifically by itself. It is part of the equation for Xbox to find new players,” he said.
The Rebellion CEO, Jason Kingsley, recently said that the launch at Xbox game Pass had been “great success” for the Atomfall survival action game.
“Microsoft has been a fantastic partner to work, they have really bowed to help us,” he told Gi.biz.
“They brought their skills and their scale to have our small project, and it becomes very, very good for them, so they obtained a good treatment, we also got a good treatment.”
game-pass-not-for-everybody-says-xbox-boss-phil-spencer/”>Source link